Alcatel-Lucent falls, Huawei ascends: new product development makes the difference

Jie Yan , Le Wang (1) , Jie Xiong (2)

1 LSP - Laboratoire de Spectrométrie Physique
2 ESC [Rennes] - ESC Rennes School of Business

This study aims to use the new product development perspective to understand why Alcatel-Lucent have stagnated but Huawei has achieved steady growth showing that important differences exist in the implementation process at strategic and operational levels in the two companies.

Mots clés: New product development; Business growth; Market orientation; Comparative case study; Integrated product development; Telecom equipment industry

Domaines: Gestion et management

Jie Yan, Le Wang, Jie Xiong. Alcatel-Lucent falls, Huawei ascends: new product development makes the difference. Journal of Business Strategy, 2017, 38 (1), pp.22-30. ⟨10.1108/JBS-01-2016-0001⟩. ⟨hal-02006540⟩